Shane McNamara’s startup business idea? An ax-throwing league for Richmond.
Shane McNamara, a junior majoring in mechanical engineering at Virginia Commonwealth University, was at the Central Virginia Celtic Festival & Highland Games at the Richmond Raceway a few years back when he found himself drawn to an ax-throwing booth.
“I was standing there and watching these guys throwing axes and I was like, ‘Hell yeah,’” he said. “So I went home, bought some axes from [The] Home Depot, learned how to throw them and thought, ‘Hmm. This could work.’”
Fast forward, and now McNamara is one of more than 100 VCU students working this semester to get their roughly 70 startup ideas off the ground with the help of the university’s pre-accelerator program, VCU Pre-X.
McNamara’s idea? An ax-throwing league for Richmond.
“My idea is we could have a league for people who are really dedicated to it and love throwing axes. We could host competitions, events, corporate team building and that kind of thing,” he said. “The term I’m using for marketing purposes is experiential entertainment. Like bowling … [but] I want to replace it with something cool, like ax throwing.”
Joining McNamara’s ax-throwing league in the VCU Pre-X program are ideas such as an online marketplace for used guitars, a ride-sharing app aimed at college students traveling home for the weekend, a new and affordable device that kills mosquitos, a software framework that would allow escape room companies to provide a more “magical” experience, and a dating platform for people with chronic or terminal illnesses.
“I think the mosaic of ideas is exciting,” said Aaron Forrester, a faculty member with VCU’s da Vinci Center who is co-leading the Pre-X program. “To be in a room with over 100 students, each passionate about the idea they are working on, creates a contagious vibe. The room is full of people who want to be there, and you can tell.”