Virginia Commonwealth University alumni will bring their canned goods and school spirit to the fifth annual Alumni Charity Challenge Wednesday, Sept. 20, from 5:30 to 8:30 p.m., at Hardywood Park Craft Brewery.
Established in 2013 by VCU Alumni’s RVA GOLD Chapter, the Alumni Charity Challenge engages alumni chapters from all universities in Virginia, as well as several out-of-state institutions, to support FeedMore, the Central Virginia Food Bank, by collecting canned goods. The challenge, part of the annual Day to Serve, brings awareness to Hunger Action Month.
Thirty participating schools aim to collect 20,000 pounds of food, as alumni compete to donate the most canned goods and get their school’s name on a challenge trophy. VCU earned the trophy for the second consecutive year in 2016. The family-friendly event, sponsored by Nationwide and Virginia Credit Union, includes food trucks, giveaways and music from 103.7 Play.
“It is a great opportunity for alumni groups to come together to fight food insecurity in central Virginia,” said Joseph R. Stemmle, a School of Business alumnus, co-chair of the challenge and a member of the RVA GOLD Chapter’s executive board. “Each alumni chapter tries to collect as many cans as possible in three hours, which are then delivered to FeedMore the following day.”
During the past four years, the Alumni Charity Challenge has collected more than 16 tons of food that has benefited 200,000 children, families and seniors in 34 cities and counties across central Virginia.
“One in seven of our neighbors is struggling to put food on the table, and one in six children in our region aren’t receiving necessary nutrition,” said VCU alumnus Tim McDermott, chief development officer at FeedMore. “Events like this help raise awareness and allow us to reach folks who may not be familiar with FeedMore, our mission, our programs and our impact.”
In addition to donating canned foods, alumni can make make a monetary donation online to FeedMore. For every $1 donated, FeedMore can distribute five pounds of food. Online donations are accepted until 11:59 p.m. EST Sept. 20.
Learn more about the Alumni Charity Challenge at www.alumnicharity.org.