Guido Alvarez, Ph.D. (M.F.A.’04/A; Ph.D.’15/H&S), teaches typography, motion graphics, visual expression and studio skills at Wenzhou Kean University in Wenzhou, China. He’ll be taking over VCU Alumni’s Instagram the week of May 29, giving you a look into what it’s like to teach and live in the city of Wenzhou.
What sparked your interest in art?
Well, my father is a professional watercolorist and was a professor of architecture at the University of Cuenca [in Ecuador]. He also served as dean of the schools of architecture and arts at the university and founded a local school of design.
I grew up in an environment where art was always present and that pushed me to attend a painting academy as a child.
What was your journey to VCU from Ecuador?
When it came time for me to choose a career, I wanted to become a photographer but, to this day, there are no schools of photography in Ecuador The closest professional path to follow was architecture, but after a semester of studying it, I decided that it wasn’t for me and transitioned into studying design and English at the University of Cuenca.
I applied for a Fulbright Scholarship in 1999 and was given three program choices: the Art Institute of Chicago, Yale University and Virginia Commonwealth University. Chicago told me I didn’t have the skills, and Yale told me I didn’t have the money, but VCU said, “Come over and have a partial scholarship.” That was enough for me, so my wife at the time and I packed what we owned and moved to the States. I arrived to a city I knew nothing about and a university completely unknown to me in a country that I loved but knew nothing about except the language. Little did I know, it would become such an integral part of my life, education and identity.
What was your time at the university like?
Odd, weird, strange and unique in its own way. My first semester in the M.F.A. program was rough. I knew what I was capable of, but I wasn’t ready for the different expectations. Each professor was unique and challenged me, helping me transform from a designer and computer operator to a design thinker, culture-maker and conceptual thinker.
Outside of the classroom, things weren’t easy. Money was scarce, and we often had to live off of credit cards. We had our first child during my first year in the U.S. and trying to live within the salary of a teaching assistant was hard. However, the experiences I had in Richmond and the people I met made a radical difference in our lives. I still consider Richmond to be my true home. It’s where I met the people I call my American parents, Bob and Wilma, who embraced me and my family and gave us unparalleled generosity.
I moved back to Ecuador for five years after completing my master’s degree and worked as director of the design program at a transnational university, but it wasn’t the right fit for me so I returned to VCU for my doctorate [in media, art and text].
My second time at the university was much more demanding. From writing with the rigor of academia to commuting two hours a day from Louisa County, where I took care of a property and two lap dogs in exchange for living space for me and my family, it was extremely different. I left Richmond in 2006 to teach at St. Olaf College in Minnesota but returned to VCU twice to defend my Ph.D.
Where did you go after earning your Ph.D.?
Well, during the time it took me to defend my thesis I applied to jobs all over the world. When I was finished, I moved back to Minnesota to be close to my kids, and while I was there, I was offered a position at Wenzhou Kean University. Without any other options, I said yes and flew into the unknown once again.
Being in Wenzhou has been an extremely transformative experience. It wasn’t an easy path, but it was worth pursuing. China is a beautiful country, with a rich culture and great food. The problem is that many aspects of the country are unknown to the rest of the world, and I wish that were different.
What projects are you working on now?
When I’m not teaching, I’m learning Chinese, word by word, character by character. It’s a beautiful language, yet nearly impossible to master.
I’m also preparing a presentation for the World Design Summit in Canada this October called “Typography Education with Multicultural Perspective,” where I plan to show the gaps between Western and Eastern cultures from the perspective of visual communication and, particularly, graphic design.
I’ll also be back in Richmond starting in June conducting research at Cabell Library while preparing for an exhibit of my drawings that will take place in Ecuador in July. It will integrate a robotic drawing device with my handmade work with the subject matter being China, of course.
How has VCU made an impact on your career?
It made everything possible. I recently got a red paper dragon tattoo on my arm while in Shanghai, a first for me. I’ll get my next one while in Richmond, and it will be “VCUarts.” It means that much to me.